Elmo For Christmas? Again?
Expect to see a new surge in Elmo-buying parents this Christmas season as Fisher-Price¬†¬†begins¬†the advertising campaign¬†for its latest version of the furry little red guy.¬† This time, he’s talking, singing, grooving and telling knee-slapping jokes and looks more life-like than ever – as life-like as a Sesame Street puppet can get, anyways.¬†¬†He is¬†Live Elmo, and judging by the growing buzz around this new toy,¬†you can bet he‚Äôll be sitting mute under thousands of trees this year, waiting for pyjama-clad youngsters to rip off the red wrap and turn him ‚Äòon.‚Äô¬† Carols sung by the piano and Uncle Marty‚Äôs holiday joke routine will¬†be pushed aside as¬†Elmo takes the spotlight (at least until¬†his high-pitched¬†voice grates a few too¬†many nerves.)¬†
Live Elmo is available in stores on October 14; however,¬†customers are encouraged to pre-order their gifts (so as not to disappoint the wee ones come Christmas time.)¬† Fisher-Price.com has limited online purchases to a maximum of six Elmo‚Äôs per order, and warns buyers that they will not receive their order¬†until December 4th due to the backlog of pre-orders.¬† Canadian customers can pre-order the toy through Toysrus.ca for $64.99 to have it shipped by October 14, or pick one¬†up at the store (they’ll also be available at Wal-mart.)¬†
 
While a number of parents will not think twice about racing to the closest store before Halloween to purchase their child’s Christmas joy, other more sensible-minded folks may be wondering, why should I buy¬†this furry, red, singing, dancing,¬†friendly monster¬†for my child?¬† Well, just in case¬†Mattel’s commercials do not convince you of the merits of this year’s Live Elmo, I’ve compiled a list of reasons to help sway you toward the right purchasing decision this Christmas:
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Once your little angel learns (via television commercials) that she or he can have her very own personal Elmo, you’ll be compelled – no, thrilled! – to fulfill her Christmas wish.
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Elmo can sing 2 songs, play 2 games, recite 2 stories and tell 5 jokes.  When was the last time you offered such variety to your child in one sitting?
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You can let Mr. Funny entertain your child so you can steal some valuable time for yourself (you know you want it!)
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There are few more heart-warming moments than the one when your child unwraps a gift and learns with wide-eyed joy that she’s received the best-selling electronic toy of the season… Thanks Santa!
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Come on… admit it!  You think he’s cute, too.
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If the batteries haven’t died by the 500th time you’ve heard him tell the “flying” joke, you can pull them out yourself.¬†¬†But no matter how sick of Elmo you are, do not tell your preschooler with hand-wringing glee that Live Elmo is now Dead Elmo.
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You’ve always wanted to cut back on your child’s TV-watching habits.  Now you can!  Tell your child that Elmo’s World is off-air because he’s here in the house.  Then have her play with Live Elmo for a quarter an hour, or half-hour, or three-quarters of an hour.
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Sure, it’s a little creepy to have a toy with such life-like qualities, but that didn’t stop your mommy from buying you a Cabbage Patch Kid, did it?
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When the teacher asks if your child is being read to regularly, you can look her in the eyes and silently nod your head.
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Who are you kidding?  There is no such thing as a sensible-minded parent during Christmas.  Just try to remember what you bought for your kids last Christmas.  And now think about your credit card statements that followed.
 
